CarrierCompare Aims to Tell Users The Best Carrier in Their Area

No Comments »Though users are having mixed impressions, the fact remains: SwayMarkets' newly released utility CarrierCompare isn't anything the carriers are too ecstatic about.

With an easy to use user-interface with a minimal amount of menus, you simply have to configure your iPhone by turning on 3G for optimal results. The app will analyze your carrier against results from the other competing carriers in about 15 seconds, and then it'll rank the three in order from great service to poor service depending on two different metrics that are measured.

Despite the fact that carriers offer service maps (for example in the US: AT&T, Verizon, Sprint), these aren't nearly as useful or as complex in comparison to the information that CarrierCompare provides.

Founder of SwayMarkets Amos Epstein has the following information regarding the application:

"There is an imbalance of information out there. Each carrier knows its own network and hires people to drive around in trucks to measure its rivals' service as well. But they haven't gone as far to release data that's tangible and useful to the consumer."

But since the app seems to work on crowdsourcing the data from other app users, there have been some questions raised about the accuracy of the results. Dave Goldman of CNN Money explains:

Here’s the catch: The app is only as good as its crowd-sourced data. SwayMarkets has a starting data set pulled in from its previously released NetSnaps app, but CarrierCompare will only become really useful if a critical mass of people adopt it.

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